Working within the resource and construction sector for the last decade, I’m passionate about strategic business communications and engagement and implementing cutting-edge strategies and creative original ideas by telling the stories that connect us, create relationships and build great business.
Since 1999, I’ve been assisting local and national clients attract positive exposure around the stories that matter. I identify the best angles to promote your business capabilities to industry, government and the wider community to benefit brands, create captivating content, and use my widespread network of industry and media contacts to gain exposure to propel your business to success.
It’s my passion to find your story. A story that is innovative and original and one that opens the doors to understanding that ultimately creates connections because I believe connecting people to their story communicates their business.
My experience stems across a number of multi-media platforms where I have a clear understanding of public relations, stakeholder engagement and communication practices. I am competent in developing internal, external marketing and communication strategies and procedures including project, brand/reputation, issues and event management, strategic development, promotions and publications.
In my career I’ve worked as a journalist, editor, and publisher and in roles as a media, communications and stakeholder engagement advisor within the resource industry where I’ve told the stories of business and created an easily understood message for the resource and construction sector, government and the public. I’ve developed and implemented community, industry and state government media, marketing and communication strategies and have a clear understanding of local, state and federal government standards, policies and procedures.
I believe the key to good communications to promote business and industry are progressive and meaningful narratives that engage and enthuse, that connect with us not only as individuals, but to industry, business and the community. Your brand is your story and your story is your business. My aim in telling your story is to fully understand your objectives and challenges to make the right connections to “Tell your Business Story Right”.